On Location: Magic Springs!

Newest member of the Jones Production team, Katie Rook, makes last minute adjustments to the kitchen set.

Jones Productions spent the day in Hot Springs a couple of weeks ago shooting new TV commercials for Magic Springs and CJRW. The concept is about having a theme park in your own backyard, so, three different sets were built in front of major attractions at the park. The camera started on the set and then moved through the window to reveal the park outside.
Producer Debbie Grace prepares for the last set-up of the day.

Digital Signage Expo 2008

In February, I attended the Digital Signage Expo in Las Vegas. DSE 2008 exceeded everyone's expectations with record attendance and loads of new technology. As a first timer to Vegas and DSE, there was a lot to take in over the three day conference. My goal was to gain a further understanding of how today's digital signage content works from creation to distribution. In the past, Jones Productions has created content for signage applications including: in-room video for hotels, in-store video for restaurants and stores, and visitor centers. The distribution of this content was typically a disc sent through the mail (sneakernet). Today's standard of distribution utilizes a secure file transfer which may immediately update, making it more efficient and dynamic. Complex digital signage network function similar to a computer network, as a piece of content can be sent from a centralized location out to any node or groups of nodes. I'll be focusing on content creation and optimization as this rapidly growing industry continues to evolve. The link below is a flash document to help further explain the content of digital signage.

Digital Signage Content

Tyler Cobb
VFX/Motion Graphics