The team at Jones shot a new Stamp Out Smoking Campaign for CJRW. The idea was showing several situations where people found items such as food, clothing, or even their car replaced by cigarette packs--representing just how much they were spending, and what they were giving up, by smoking. More production stills can be viewed here. The spot was shot in high definition and can be viewed on Vimeo:
SOS Piles of Packs from CJRW on Vimeo.
Friday, April 10, 2009
Jones Shoots New Stamp Out Smoking Campaign
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